Print & Collateral
Business cards, brochures, stationery and the printed pieces that carry the brand into the hand.
Design that works on paper, too.
Print, packaging and collateral for brands that care how things feel in the hand.
Practice
The brand, made physical, from the menu to the packaging to the printed detail.
Graphic Design is the brand made tangible. It is where the identity leaves the screen and becomes a menu, a label, a brochure or a piece of packaging someone actually holds. We treat every piece as part of the same world, so a business card, a signboard and a gift box all feel unmistakably like the brand.
From print and packaging to editorial layouts and marketing materials, everything is designed with the finish in mind: the stock, the weight, the way it folds and feels. We prepare artwork properly and work with trusted printers, so what arrives matches what was designed. The result is collateral that quietly signals quality, and a brand that feels as considered off the screen as it does on it.
Packaging
Boxes, labels and packaging designed as considered extensions of the identity.
Menus & Editorial
Menus, brochures and editorial layouts composed with the same care as the brand itself.
Marketing Materials
Flyers, decks, adverts and the day-to-day pieces a brand needs, always on brand.
Signage & Environmental
Signage and environmental graphics so the brand feels right in the room, not just on paper.
Digital & Social Assets
Templates and assets for screen and social, so print and digital finally match.
The packages / 01
Enquire about The One-Off
The One-Off
A single, considered piece of design done properly, from a menu to a label to a brochure. One thing, made beautifully.
What is included
- One considered design piece
- Designed to your brand
- Print-ready artwork
- One round of refinement
- Guidance on stock and finish
Timeline and process
Around one to two weeks, depending on the piece and how ready the content is. We start with a short brief so the intent is clear, design the piece, then refine it with you before preparing the final files. Having the copy and any assets ready at the start keeps it moving, and you get print-ready or export-ready artwork at the end, not just a flat picture of it.
Who it is for
Brands that need a single piece designed well, rather than a whole suite. A menu, a brochure, an invitation, a signage panel, a one-off ad or a document that has to look the part. If you have something specific that needs to be right, and on brand, this handles just that without a larger commitment.
Investment
Quoted individually, around the piece itself, the amount of content and the finish you need. A single-sided flyer and a multi-page brochure are very different jobs, so the price reflects the actual work rather than a flat rate. Tell us what you need and we will scope it with a clear price before we begin.
The packages / 02
Enquire about The Collateral Suite
The Collateral Suite
A set of matching print pieces, designed together so the brand feels consistent everywhere it appears in the hand.
What is included
- A set of coordinated pieces
- Consistent design and finish
- Print-ready artwork for each
- Two rounds of refinement
- Printer liaison
Timeline and process
Typically two to three weeks, from brief through design to print-ready files. We work across the whole set at once, so the pieces are designed as a family rather than one at a time, and everything shares the same detailing. You review the suite together, we refine it, then hand over final artwork prepared correctly for print or screen.
Who it is for
Brands launching or refreshing that need a full set of collateral in one go. Menus, cards, brochures, signage and the everyday pieces a brand actually uses, all designed to sit together. If you have an identity but nothing to apply it to yet, this turns it into a working, coherent set of materials.
Investment
Quoted individually, around the number of pieces and how much design each one involves. Because it is a coordinated set rather than separate jobs, the pieces are more efficient to produce together than one by one. Share the list of what you need and we will scope it into a single clear proposal.
The packages / 03
Enquire about The Print + Digital
The Print + Digital
The full toolkit, print and screen, so collateral, social and marketing all share one considered look.
What is included
- Everything in The Collateral Suite
- Matching digital and social assets
- Editorial and layout templates
- A mini usage guide
- Files for print and screen
Timeline and process
Around three to four weeks, from brief to a full, coordinated set across print and screen. We design the two together from the start, so a menu, an email, a social template and a sign all clearly belong to the same brand. Each format is prepared to its own requirements, and everything is delivered ready to use, whether that is at a printer or in your inbox.
Who it is for
Brands that want print and digital to finally feel like one thing. If your printed materials and your online presence currently look like two different companies, this brings them back together into a single toolkit. It suits brands operating across the physical and digital worlds who want a consistent impression in both.
Investment
Quoted individually, around the breadth of the toolkit and the number of formats involved. Designing print and digital together is more coherent, and usually more efficient, than commissioning each in isolation. Tell us the scope and we will build a clear, itemised proposal around it.
The packages / 04
Enquire about The Design Retainer
The Design Retainer
Design on tap, for brands that need considered pieces every month without briefing a new job each time.
What is included
- A set number of pieces each month
- Consistent, on-brand design
- Print and digital work
- Priority turnaround
- A rolling shared queue
Timeline and process
A rolling monthly engagement, with a shared queue of work each month. You add what you need to the list, we agree the priorities, then work through them at a steady, dependable pace. It gives you an in-house design capability without an in-house hire, and the studio already knows the brand, so nothing needs re-explaining each time.
Who it is for
Busy brands that need a steady stream of considered design. If design requests are constant, whether that is social, campaigns, decks, print or the everyday bits and pieces, this keeps a studio permanently on hand for them. It suits brands producing enough to justify ongoing design, but not a full-time designer.
Investment
A monthly retainer, scoped to how many pieces you typically need each month and how varied they are. It is designed to be more consistent, and better value, than commissioning each job separately, and it flexes around your busier and quieter months. We will agree the level and the figure around your usual volume of work.
Graphic design, in practice
Lauren Alexandra
Label and packaging design for a founder-led beauty name, taking the mark from screen to a considered piece in the hand.
View workOlivia Cole
A printed brand booklet and collateral for a Woburn aesthetics clinic, carrying a calm, clinical-luxe look onto paper.
View workThe Grand Hotel Leicester
Menus, seasonal print and collateral for a grand Leicester hotel, designed to feel as considered as the plates they sit beside.
View workCamden House
Stationery and collateral for a social wellness and longevity house, carrying a restrained monogram across the printed detail.
View workRachel Ash
Print and collateral for a bridal boutique, styled with the same considered hand as the identity itself.
View workManeridge
Quiet, landscape-led collateral for an equestrian retreat, drawn from material, light and ritual.
Read the case
Good to know
Questions, answered
What kind of graphic design do you do?
Print and packaging mostly: menus, brochures, stationery, labels, packaging, signage and marketing materials, plus the digital assets to match.
How much does it cost?
Every piece or suite is quoted individually, around the scope and the finish. Tell us what you need and we will send a clear proposal.
Do you handle printing too?
We prepare print-ready artwork and can liaise with trusted printers, so what arrives matches what was designed. You can also print through your own supplier.
Do I need a brand identity first?
It helps, because collateral is at its best when it sits within a clear identity. If you do not have one, we can design to what you have or start with a brand identity first.
Can you match our existing brand?
Of course. If you have brand guidelines we work to them. If not, we will keep everything consistent as we go.
How fast can you turn a piece around?
A single piece is usually one to two weeks. Retainer clients get priority turnaround on a rolling queue.
Can you design for screen as well as print?
Yes. We can create matching digital and social assets so print and screen finally feel like one brand.
Do you work with brands outside hospitality?
Yes. Most of our design work is for hospitality, wellness and beauty brands, but the approach suits any brand that cares about the printed detail.
From the journal
More on design and craft
Field notes on design, detail and why the printed things still matter.
Why Branding Is the Secret Weapon for Small Businesses
Why branding is the quietest competitive advantage a small business has, and how to build it without spending like a corporate. The right identity earns trust before a word is read, and keeps compounding quietly over time.
Why Brand Worlds Matter More Than Logos in Luxury Hospitality
Atmosphere, language and feeling are what hospitality guests actually buy, well beyond the logo. A look at why the whole brand world, not a single mark, is what builds long-term value for a business.
Launching JUDE’s 100-Image Coastal Beauty Stock Collection
Behind a considered stock library, made for beauty and wellness brands that are tired of the same photos. A hundred images shot to feel owned, so a brand never has to look like everyone else online.